By Greg Ball, President of BMI Thinking it’s a good idea to produce your own business videos? Well sometimes it is, and sometimes it isn’t… Video can be a highly effective marketing tool when produced skillfully. Yet because the cost…
By Greg Ball, President of Ball Media Innovations Can the appearance of the candidates on video and TV influence the election outcome? Yes, it can. Of course it’s not the only thing that matters, but it can have a big…
Optimizing the Editing Process To Save Our Clients Time and Money By Greg Ball, President of BMI The editing process refined: Your time and money is precious, and there are a number of ways that a well organized post production…
Enhancing Your Company Branding By Picking the Right Video Spokesperson By Greg Ball, President of BMI Many businesses decide to produce a video or series of videos for their websites or YouTube channel that are designed to build or grow…
Should I Hire Video Production Staff for My Studio, Use Sub-Contractors, or Outsource Everything? By Greg Ball, President of Ball Media Innovations (If you haven’t yet, see part 1 – Should I Build an In-House Corporate Video Production Studio?) In…
Is it Worth The Expense to Build an In-House Corporate Video Production Studio? Or Should We Outsource? By Greg Ball, President of Ball Media Innovations These days, businesses can’t stay on top without video. Your company needs videos produced for…
Is it Worth The Expense to Use a Professional Video Crew to Tape My Corporate Event? By Greg Ball, President of Ball Media Innovations You’re holding a training seminar, workshop, conference, convention or some other live corporate event, and you’re…
The Value of Humor in Video Marketing By Greg Ball, President of Ball Media Innovations “How many video directors does it take to change a light bulb? Just one, but he wants to do it ten times and when he’s…
Make Your Video Awesome with High Angle Shots By Greg Ball, President of Ball Media Innovations It’s a bird, it’s a plane, it’s superman…no wait…It’s a camera… Often a video project calls for that unusual, extraordinary shot, that’s different from…
When it Comes to Cameras – What’s Optimal, What’s necessary? By Greg Ball, President of BMI “Lights, camera, action!” That’s it right? Just like the say in the movies, all I need for my corporate video or commercial video production…