Green Screen In Corporate, Business & Medical Videos: Breaking Boundaries! By Greg Ball, President of BMI Want to have your video shot in front of the Eiffel tower, in a professional newsroom, or even on a spaceship? Sure – why…
Do I need to use a pro on my video shoot… or can I do it myself? By Greg Ball, President of BMI Consider that your corporate video is a reflection of your company. I firmly believe that it…
Which way should I go? By Greg Ball, President of BMI The cast you select for your next video can cause it to sink or swim. It can impact its ultimate effectiveness and its ability to meet your goals. One…
By Greg Ball, President of BMI During the first contact with many clients I’m often asked, “How much does it cost to produce a video?” Often the person inquiring has been pretty vague sharing something such as “We want a…
Your steps to ensure a successful shoot and an effective video! By Greg Ball, President of BMI You have budgeted and picked your video production company. Now you are ready to go. What are your responsibilities for preparing for the…
Will Animation & Motion Grapics Improve Viewer Response? By Greg Ball, President of BMI Cartoons are more than just kids play. Fun, whimsical and engaging animation is a great and simple way to tell the story of your business. Motion…
Why Quality is Key and How to Get It! By Greg Ball, President of BMI I just got a call today from a company that we created a proposal for last year. At that time they didn’t hire us because…
Should Video Be Used In My Social Media Marketing Campaign? By Greg Ball, President of BMI Using Social Media as a key part of your business’s marketing strategy is “no longer a bold new idea.” It’s more like a necessity.…
By Greg Ball, President of BMI Are you a video production client who’s going to be speaking on-screen, or are you going to be sitting in on a video production with someone from your company serving as talent? There are…
By Greg Ball, President of BMI Although every video is different, there are certain “wardrobe rules” that should always be taken into consideration. This is because some things will look particularly bad on camera, and some things will look good…