If you haven’t considered using animated explainer videos for your medical marketing campaign, you’ll want to. What are explainer videos? You’ve probably seen them on various websites and on social media. Simply put, Explainer videos explain things. They usually teach…
By Greg Ball, President of Ball Media Innovations You’ve put together the ideal website for your business. Your site includes excellent design and engaging copy that tells the story of your business. It features your products or services using easy…
By Greg Ball, President of Ball Media Innovations, Inc. During this time of isolation because of Covid-19, businesses still have to communicate with their customers and employees. It’s so essential to maintain contact and trust. Since we’re unable to send…
By Greg Ball, President of Ball Media Innovations When most people think of what a trade show booth should include, they usually think of having striking graphics, short informational content, photos, and a large corporate logo posted on booth panels…
By Greg Ball, President of Ball Media Innovations In a prior post called “Use Storytelling to Add Impact to Business Videos”, I talked about how storytelling adds impact to business videos. It’s a critically important element because it helps engage…
By Greg Ball, President of Ball Media Innovations When you think of business videos, you probably think of: Product shots A voice-over narrating information about new products New services New features available on existing products Historically, they were “workhorse videos,”…
By Greg Ball, President of Ball Media Innovations Business videos can be used as a tool to build customer loyalty. For companies trying to sell products or services, it’s important to keep in mind that there are many factors that…
4 Important Things to Look for When Picking The Best Miami Video Production Company For Your Project The Good, The Bad, and The Awesome – How to Pick The Awesome! There are a ton of production companies in South Florida.…
How do you make website videos that get good results? In this article, I’ll discuss whether you should produce your own web videos or hire a production company. I’ll go over what you need to know for if you’re hiring…
Do I need to use a pro on my video shoot… or can I do it myself? Consider that your corporate video is a reflection of your company. I firmly believe that it should live up to the level of…
During the first contact with many clients, I’m often asked, “How much does it cost to produce a video?” Often the person inquiring has been pretty vague sharing something such as “We want a 20-minute training video” or “We’re looking…
Why Quality is Key and How to Get It! I just got a call today from a company that we created a proposal for last year. At that time they didn’t hire us because they decided to hire an individual…