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How to use video storytelling for business

How to Add Storytelling to your Business Videos

By Greg Ball, President of Ball Media Innovations In a prior post called “Use Storytelling to Add Impact to Business Videos”, I talked about how storytelling adds impact to business videos. It’s a critically important element, because it helps engage…

Use Storytelling to Add Impact to Business Videos

By Greg Ball, President of Ball Media Innovations When you think of business videos, you probably think of: Product shots A voice over narrating information about new products New services New features available on existing products Historically, they were “workhorse…

Building Customer Loyalty With Business Videos

By Greg Ball, President of Ball Media Innovations Business videos can be used as a tool to build customer loyalty. For companies trying to sell products or services, it’s important to keep in mind that there are many factors that go…

web video production south florida Miami

How to Make Web Videos That Get You Results!

By Greg Ball, President of BMI In this article I’ll discuss whether you should produce your own web videos or hire a production company. I’ll go over what you need to know for if you’re hiring a video production company,…

how much should my video cost

How Much Should My Video Cost?

By Greg Ball, President of BMI During the first contact with many clients I’m often asked, “How much does it cost to produce a video?” Often the person inquiring has been pretty vague sharing something such as “We want a…

the secret to a successful video production

The Secret to a Successful Video

Why Quality is Key and How to Get It! By Greg Ball, President of BMI I just got a call today from a company that we created a proposal for last year. At that time they didn’t hire us because…