By Greg Ball, President of Ball Media Innovations When most people think of what a trade show booth should include, they usually think of having striking graphics, short informational content, photos and a large corporate logo posted on booth panels…
By Greg Ball, President of Ball Media Innovations In a prior post called “Use Storytelling to Add Impact to Business Videos”, I talked about how storytelling adds impact to business videos. It’s a critically important element, because it helps engage…
By Greg Ball, President of Ball Media Innovations When you think of business videos, you probably think of: Product shots A voice over narrating information about new products New services New features available on existing products Historically, they were “workhorse…
By Greg Ball, President of Ball Media Innovations Business videos can be used as a tool to build customer loyalty. For companies trying to sell products or services, it’s important to keep in mind that there are many factors that go…
4 Important Things to Look for When Picking The Best Miami Video Production Company For Your Project By Greg Ball, President of Ball Media Innovations The Good, The Bad, and The Awesome – How to Pick The Awesome! There are…
By Greg Ball, President of BMI In this article I’ll discuss whether you should produce your own web videos or hire a production company. I’ll go over what you need to know for if you’re hiring a video production company,…
Do I need to use a pro on my video shoot… or can I do it myself? By Greg Ball, President of BMI Consider that your corporate video is a reflection of your company. I firmly believe that it…
By Greg Ball, President of BMI During the first contact with many clients I’m often asked, “How much does it cost to produce a video?” Often the person inquiring has been pretty vague sharing something such as “We want a…
Why Quality is Key and How to Get It! By Greg Ball, President of BMI I just got a call today from a company that we created a proposal for last year. At that time they didn’t hire us because…