Browsing: Video Marketing

why your business needs a website video

9 Reasons Why Your Business Needs a Website Video

By Greg Ball, President of Ball Media Innovations You’ve put together the ideal website for your business. Your site includes excellent design and engaging copy that tells the story of your business. It features your products or services using easy…

explainer videos that sell - Miami video production company explainer videos

Creating Explainer Videos that Convert to Sales

by Greg Ball, President of Ball Media Innovations, Inc.  If you have a product or provide a service that requires a comprehensive explanation, an explainer video is an excellent marketing tool to use. It not only helps to explain the…

How to use video storytelling for business

How to Add Storytelling to your Business Videos

By Greg Ball, President of Ball Media Innovations In a prior post called “Use Storytelling to Add Impact to Business Videos”, I talked about how storytelling adds impact to business videos. It’s a critically important element because it helps engage…

Use Storytelling to Add Impact to Business Videos

By Greg Ball, President of Ball Media Innovations When you think of business videos, you probably think of: Product shots A voice-over narrating information about new products New services New features available on existing products Historically, they were “workhorse videos,”…

Building Customer Loyalty With Business Videos

By Greg Ball, President of Ball Media Innovations Business videos can be used as a tool to build customer loyalty. For companies trying to sell products or services, it’s important to keep in mind that there are many factors that…

Marketing video production tips for Florida businesses

4 Tips For a Successful Video Marketing Campaign

Marketing Video Production Tips For Your Business By Greg Ball, President of Ball Media Innovations Successful video marketing involves much more than just producing good videos. You’ll need a strong marketing strategy and a well thought out plan to achieve…

success for increasing sales through video

How Video Can Increase Sales

Nearly all businesses have the basic essentials to promote themselves: a website, a brochure, a Facebook page, business cards. Yet many do not have a promotional video about their business. Yet study after study shows that humans are visual creatures.…

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